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Tác Giả eric butow

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Digital Etiquette For Dummies

Mind your online P's and Q's with this expert digital manners guide

Conducting yourself online can be challenging. It sometimes seems like the web and social media is tailor-made to cause upset and anger. But, with the right guide, anyone can learn how to be a beacon of civility and politeness online. In Digital Etiquette For Dummies, a team of online communication experts share their combined insights into improving your presence on social media, writing emails that exude positivity and clarity, behaving correctly in virtual meetings, and much more. You'll become a paragon of politeness as you learn to apply the timeless rules of etiquette to the unique environment of the web, social media, email, Zoom, and smartphones.

In this book, you'll also:

- Learn near-universal etiquette rules for email, social media, cellphones, and more

- Discover ways to make sure that your polite attitude isn't being lost in the text-only context of a business email

- Avoid common social media pitfalls and digital faux pas that can trip up even the most careful communicators

A great handbook for anyone who uses digital communication in business or in their personal life (so, pretty much everyone), Digital Etiquette For Dummies also belongs on the reading lists of those trying to improve their online interactions on social media.

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Instagram For Business For Dummies 2nd Edition

Put your best brand story in front of 1+ billion users!

One of the most energetically social of the major social media platforms, Instagram has the highest brand engagement rate of them all. Throw in the app's more than 1 billion active monthly users and its powerful business tools―including shoppable posts, devoted business profiles, and advanced analytics―and you have an unmissable opportunity to tell a gripping story that bonds you with your customers and makes your business an integral part of their social media lives.

The latest edition of Instagram For Business For Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for writing winning captions and creating content that deliver super-engaged customers.

- Set up your account, profile, and analytics

- Upload content and get smart with IG Stories and live video

- Build and target paid advertising

- Master the art of the hashtag

Whatever your current Instagram skill-level, there's always somewhere new to take you're the story of your business―and there's no better way to begin a gripping new chapter in that story than with this book.

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Instagram For Dummies 2nd Edition

Are you on Insta? Start sharing pictures and a lot, lot more

Instagram For Dummies helps you navigate Instagram and all the updates coming to the platform. For new and experienced users, this book keeps you in the know, so you can post to your feed, create Reels and Stories, broadcast and watch live video, and so much more. This handy guide covers creating Reels to attract more followers, adding updates and stickers for stories, and the addition of multiple feeds so you can customize your experience. There are so many new features coming to this ever-more-popular social platform, you need a friend like Dummies to help you keep up. Create viral content, or just share cat pics with your close friends and family.

- Learn the basics of the Instagram app and web interfaces

- Get started with your first posts, Stories, and Reels

- Discover the many new features that are making Instagram more fun than ever

- Find out how to make your posts scroll-stopping and more popular

This is the perfect how-to guide for both newbie and experienced social media users who need a guide on setting up Instagram, expanding their audience, and doing more on the app.

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